Jerry’s Premium Fine Wine


Art Direction, User Experience Design, Web Design, Advertising, Label Design
This is a branding design upgrade project for a local wine factory called Jerry’s Premium FIne Wine, including logo revise, business card design, website design, and wine label design. 

This new set of design bbandoning the outdated design, incorporating more modern elements while retaining some of the calssic element like the serif fonts, and handdraw illustrations for the wine labels and website design.








Wine Label Design





Website Design






©Tianyi Lu
Personal Portfolio, More Info Contact: (805)824-7665, lutianyi2002@gmail.com